HEALTHCARE / MULTI-SITE SPECIALTY CLINIC
Connecting patient inquiries, follow-up and Salesforce
Project details
The challenge
Call tracking, web forms, spreadsheets and Salesforce operated separately. Teams lost context switching tools, follow-up slipped, and leadership lacked a clear view of what converted.
What we built
We connected call tracking, web forms and follow-up automation to Salesforce Health Cloud. Teams could work from a single patient record, and conversion data was sent back to the advertising platform.
What changed
Staff spent less time switching tools and entering data. More inquiries progressed to consultations, and the clinic could track which acquisition channels led to patients. We continue to support and extend the system.
- 40%
- less manual data entry
- 35%
- more leads recovered to consultation
- 10h
- saved per rep, every week


